Strategy Revealed: An Actionable Approach To Strategy 2nd Edition

Through years of exploration of the concept of strategy and its practical effects on career and business success, Neil Ashizawa has established a unique approach to software business strategy, called The ATIPICAL Method™ To Strategy. Establishing this unique method required exploration, trial-and-error and the revealing of the true nature, principles and mechanics of strategy in business. Now, after ten years of exploration in different vertical software markets, Neil brings the 2nd edition of this book to you to fast-track your exploration of business strategy to become immediately actionable creating and executing effective and competitive strategies – all the way up to and including your go-to-market strategy. With just a few hours of reading coupled with an openness to explore new approaches, you can begin your exploration of strategy and immediately get into action to drive career and business success in the software industry. Read more